| Keyword | CPC | PCC | Volume | Score | Length of keyword |
|---|---|---|---|---|---|
| which best describes expectancy theory | 0.9 | 0.8 | 4018 | 75 | 38 |
| which | 1.35 | 0.7 | 3634 | 18 | 5 |
| best | 1.7 | 1 | 9722 | 62 | 4 |
| describes | 1.34 | 0.9 | 3786 | 13 | 9 |
| expectancy | 1.41 | 0.1 | 6190 | 69 | 10 |
| theory | 1.34 | 0.4 | 1965 | 24 | 6 |
| Keyword | CPC | PCC | Volume | Score |
|---|---|---|---|---|
| which best describes expectancy theory | 1.87 | 0.7 | 3691 | 4 |
