Keyword Analysis & Research: what does the upward arrow indicate

Keyword Analysis

Keyword	CPC	PCC	Volume	Score	Length of keyword
what does the upward arrow indicate	0.34	0.5	7480	40	35
what	1.46	0.5	2544	65	4
does	1.7	1	9339	46	4
the	0.35	0.9	1789	65	3
upward	0.6	0.1	6428	87	6
arrow	1.9	0.7	1831	49	5
indicate	1.77	0.6	2685	53	8

Keyword	CPC	PCC	Volume	Score
what does the upward arrow indicate	1.76	0.5	1034	71