| Keyword | CPC | PCC | Volume | Score | Length of keyword |
|---|---|---|---|---|---|
| expectancy and equity theory | 0.1 | 0.6 | 884 | 14 | 28 |
| expectancy | 0.75 | 0.6 | 4281 | 89 | 10 |
| and | 1.14 | 0.8 | 8988 | 17 | 3 |
| equity | 1.54 | 0.5 | 1430 | 94 | 6 |
| theory | 0.07 | 0.5 | 388 | 81 | 6 |
| Keyword | CPC | PCC | Volume | Score |
|---|---|---|---|---|
| expectancy and equity theory | 0.54 | 0.4 | 7620 | 19 |
