WEBAlong with the four commitments came a massive ecomagination advertising and branding campaign that was similar in style to GE's "imagination at work" campaign. The company rebranded existing …
DA:1PA:6MOZ Rank:34
Frontiers | Culture and Green Advertising Preference: A …
WEBSep 17, 2020 · GE launched their ‘ecomagination’ campaign in 2005 in order to promote their energy-efficient technology products and services, and to construct the company’s …
WEBOct 8, 2007 · Group shot, 'model miners'. Today, GE continues its Ecomagination campaign in various forms and venues, using television and print advertising, among …
WEBMay 9, 2005 · Two Steps Forward. Ecomagination at 10: A status report. It’s been a decade since General Electric launched its marketing play with an environmental focus. So, what's the company 2020 vision? By Joel …
WEBEnvironmentally based campaigns serve as one example of deliberated campaigns. For example, General Electric's "Ecomagination" campaign works to influence a broad …
WEBMay 10, 2005 · To communicate ecomagination to GE's customers, employees, shareholders and the public, an integrated advertising and communications plan will …
DA:37PA:12MOZ Rank:30
Integrated Marketing Success Stories: General Electric Corp.
WEBAug 14, 2006 · BtoB. In May 2005, General Electric Co. launched "Ecomagination," an integrated marketing effort to position the company as one that develops products and …
DA:15PA:45MOZ Rank:15
“G.E.’s Coal Miners”TV Ad-2005 | The Pop History Dig
WEBOct 5, 2008 · Video clip of a General Electric Co. television ad touting “clean coal” from 2005, one of a series of ads used in the company’s “Ecomagination” corporate …