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In short, Stories allow users to create a feed of sequential content that disappears within 24 hours of being posted. Story content can either be static photos or video, including video created via Boomerang. Think of Stories as a sort of secondary, exclusive feed of content for your most dedicated followers.What is the real purpose of Instagram Stories?
The purpose of Instagram Stories is to add a new layer of fun to your images and videos, from striking captions to emotive emojis. The big thing you need to know about Instagram Stories is that it's quite disconnected from how you normally use Instagram. Instagram Stories has its own camera and editor.